A recent Kissmetrics post, https://blog.kissmetrics.com/shocking-social-media-facts/, reveals some important facts that marketers need to keep in mind in developing their social media strategy.At the core of this is the importance and the foundation that email marketing has within the whole social strategy.The Pinterest stats in this video were provided by Piqua. And, the Kissmetrics post, provides insightful bullet points of lessons and next steps.These 5 Lessons from the Kissmetrics blog posts are the most helpful takeaways from the statistics:
1.Spend more time and money on email marketing than on social media marketing.
2. If you want engaged traffic, spend time optimizing YouTube.
3. Stick it out with Facebook.
4. Use Pinterest. And be patient.
5. If you’re going to use Twitter, stay on top of it.
The entire blog post is well worth the read.
Maria Elena Duron connects small business to new customers and referral partners. She connects businesses to their internal team members and advocates, and business to their customers and brand advocates through authentic appreciation. Maria Elena connects you to the systems, tools and frame of mind that develop strong joint ventures and genuine communication.
There’s a NEW VIDEO published every Friday providing PRACTICAL tips and tactics so that you can make solid connections and increase your know, like and trust factor.
Maria Elena Duron is senior Marketing Strategist/Coach with Know, Like + Ignite. http://KnowLikeIgnite.com
Know, Like + Ignite is a Relationship Development Firm focused on bridging online + offline relationships to get more business for small business and make work relationships work.
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Know, Like + Ignite focuses on working with Restaurants, Realtors, Renegades and Rejuvenators.